Commercials (Week 3)

Growing up as students we have always written to get a grade instead of to enhance our skills and cognitive abilities. This puts our writing in a one way path, which is not what college witting is about. The audience is very important because without them there is no point of writing. this is why making sure the writing is directed to an audience is so crucial.


The first commercial about a trampoline gift for the kids of the house was to reach families. The animals getting excited and jumping on the trampoline was a way to catch the children attention, but also showed the adults of the family that it could be a way of bringing the neighborhood together to enjoy the gift. The big red bow was aimed at the children so they could see the trampoline as more of a gift to ask their parents for. In the morning the dog running out and jumping on the trampoline shows the family audience that it could be a gift shared for them all.

The second commercial about the Mercedes is trying to reach families with children in them. They represented this idea with putting a small child in the commercial with a mission to get a ride in the car. The typical view for a Mercedes owner is a rich business man. This ad is intended to reach the people with the financials but also with families of their own.

The third commercial about Budweiser was reaching the young adult community. This was understood because everyone in their commercial seemed to be between the ages of 21 and 26. They made their product seem like it brought the community together for a good time.

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